The immersive entertainment company has begun construction of a 65,000-square-foot venue at the Grandscape mixed-use development.
The first shovels of dirt are just now being turned but the people behind Cosm say they’re laying the groundwork for the future of live entertainment at Grandscape in The Colony.
They broke ground Wednesday for what will become a 65,000-square-foot public entertainment venue showing live events in an 87-foot-diameter LED dome by next fall. Cosm’s leaders said during the ceremony that The Colony and a venue being built in Los Angeles will form the model for a fresh experience for watching sports, music and other spectator events.
With construction underway on its two initial locations, Cosm president and CEO Jeb Terry said the company is already looking to expand within the United States and internationally.
“We haven’t announced our international scale yet. But we are looking for sites right now, we’re vetting a lot of developer demand,” Terry said. “We’ll be announcing the next three through 10 venues probably later this year. Then, ideally, we’ll have an international location we can announce soon.”
Cosm board chairman and RealPage founder Steve Winn said Cosm may soon be targeting locations in Mexico and Canada.
“Scaling big is the future,” said Winn, who began looking for his next big investment when he sold Richardson-based real estate technology firm RealPage for $10 billion in 2020. “Once we get this and the L.A. location set, and we figure out what works and doesn’t work, we’re going to grow, and we’re prepping for that whether it’s three or six months after we open. Eventually, we’ll be in other markets overseas.”
Cosm is the leading experiential media and immersive technology company redefining the way the world experiences content. With a storied history of building some of the most innovative experience technology in the world, Cosm provides sensorial experiences for every type of fan, from sports and entertainment to immersive art and education. Its immersive venues bridge the virtual and physical worlds through pioneered technology that expands the realm of what’s possible, connecting people and bringing them together in, what is called, Shared Reality. As the company continues to expand to new cities and countries, Cosm is sparking shared passions and providing guests across the globe with experiences they need to feel to believe. To learn more about Cosm, visit www.cosm.com and follow on Instagram, Twitter, Facebook, LinkedIn, Threads, and TikTok.